Today's New York Times has a story on the dynamic executive director of Harlem Stage and how the organization turned itself around in the past year. Patricia Cruz had to reduce the $2.7 million budget down to $2 million for 2010 since the nonprofit ran into a $737,000 deficit after the 2009 season. Instead of laying off staff, Ms. Cruz "counted paper clips" and came up with innovative ways to bring in younger crowds to the Hamilton Heights theater and also partnered with other like groups to offset costs. Harlem Stage at the Gatehouse now seems to be making some grounds this year and it goes to show that creativity is sometimes the big key to get businesses moving along. Read more in the New York Times: LINK. Photo by Ulysses
Wednesday, June 30, 2010
☞ READ: Harlem Stage in The New York Times
Today's New York Times has a story on the dynamic executive director of Harlem Stage and how the organization turned itself around in the past year. Patricia Cruz had to reduce the $2.7 million budget down to $2 million for 2010 since the nonprofit ran into a $737,000 deficit after the 2009 season. Instead of laying off staff, Ms. Cruz "counted paper clips" and came up with innovative ways to bring in younger crowds to the Hamilton Heights theater and also partnered with other like groups to offset costs. Harlem Stage at the Gatehouse now seems to be making some grounds this year and it goes to show that creativity is sometimes the big key to get businesses moving along. Read more in the New York Times: LINK. Photo by Ulysses
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She sounds like a very savvy business woman...good luck to her!
ReplyDeleteHat Tip to Patricia Cruz, she runs an amazing place. Go see for yourself if you have not been!
ReplyDeletehttp://www.harlemstage.org/
How inspiring. Bravo Ms Cruz!
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