Many of the great old Harlem storefronts and establishments have not been protected over the decades but now some of the more successful new businesses uptown are giving a strong nod to history by coming up with signage that looks decidedly historic. Lenox Avenue appears to be the leader in the trend with the recently opened Harlem Shake becoming an instant success alongside eateries like the Red Rooster, Corner Social and Lenox Coffee.
Down on the more modern FDB/8th Avenue, Vinateria debuted last month with painted signage out front which also compliments the vintage neon vibe of the Harlem Tavern a couple of blocks south. On the west side, Harlem Public put the Hamilton Heights neighborhood at 149th Street on the map with their rustic pub vibe and has become a game changer in the neighborhood. This classic aesthetic automatically makes a storefront look like its been in the neighborhood for some time and we are definitely glad that this new trend has seen an uptick uptown.
I believe restaurants can be as much a creative endeavour as any other work of art, not only in the aesthetic but in creating a dining experience. They are also important as they add so much to a neighborhoods impression on individuals. We are fortunate that so many Harlem establishments truly are, in my opinion, examples of creativity and individuality. This is good for Harlem as it sets a high standard for others to follow. Love the Harlem Shake awning.
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